Emitel has successfully completed the implementation of a new TV platform for Orange Polska. The new platform was built on the basis of state-of-the-art technological and hardware IPTV and OTT solutions. Emitel is a partner of Orange Polska, who has been supporting the provider in the field of TV services since 2006.
Emitel has provided maintenance services for the IPTV platform used by Orange in recent years. The fruitful collaboration between the two partners led Orange to choose Emitel as the provider of a new solution. The implementation of the new IPTV/OTT platform took 8 months and was preceded by an in-depth analysis of the changing market trends and the needs of the provider. In line with its strategy, Orange focuses on building value, service convergence and fibre optic investments. The Orange Love offer is currently geared towards developing new packages for customers looking for better TV content, hence the need to expand the TV platform.
“I’m glad that we could once again prove that Emitel is ready to satisfy our client’s needs and successfully accomplish the ambitious task set by Orange. In this project, the key aspect was understanding the needs of the provider and offering a solution that would be in line with global trends, allowing them to quickly respond to their customers’ needs. This would not have been possible without outstanding competencies of our team members, as well as long-term and fruitful collaboration with Orange,” – said Maciej Staszak, Vice-President of the Management Board of Emitel S.A.
Global trends show that IPTV is currently the only pay-TV segment to record steady and dynamic growth. Orange’s TV offer is highly liked by Polish audiences – as of now, it is used by more than 972,000 customers, and the share of IPTV users is constantly growing. The launch of the new platform will enable Orange to further develop its services for subscribers and better match its offer to the increasingly competitive TV market in Poland.
“The solutions provided by Emitel enable us to offer a broad range of new services to our customers. Thanks to Multirecorder they will never miss their favourite film ever again, and the new, better Orange TV Go app lets them watch TV wherever and whenever they like to. We can also provide signal that better fits the connection that the customer has. We are constantly striving to make our TV offer as attractive as possible,” said Ewelina Rabsztyn, TV and Content Director at Orange Polska.
Understanding how important the IPTV/OTT services are for the provider, Emitel made every effort to ensure that each of the functionalities of the new platform conforms with the most stringent requirements. In order to make sure that Orange Polska’s programming offer is in line with the ever-changing needs of its subscribers, the new platform is flexible and enables users to freely take advantage of its capacity and configuration of service parameters. The headend is ready for delivering more than 230 IPTV and OTT services in SD, HD and UHD quality. The implemented solution fulfils the needs of today’s market, but also creates opportunities for further development and growth, along with the growing demand of the provider. The responsibility for the maintenance of the new platform and its monitoring falls squarely on the shoulders of Emitel’s technical staff. As part of the service provided, Emitel also provides terrestrial signal retransmission to the headend, as well as maintenance of TV playouts and EPG services.
“For years, Emitel has been developing its competencies in the field of TV services. Of course, we are better known as a digital terrestrial television provider, but we also have extensive experience in the field of IPTV and development of OTT services. I am fairly certain that thanks to our extensive experience in maintaining complex TV solutions, we will fulfil Orange’s expectations regarding the reliability of the new platform. In order to ensure the highest security and availability of the headend, our project also envisions geographical redundancy. The backup solution will be ready to operate at any time,” said Jerzy Godek, Member of the Management Board for Technology at Emitel S.A.
About Emitel
Emitel S.A., a subsidiary of Alinda Capital Partners, is the largest operator of terrestrial radio and television infrastructure in Poland. For more than 50 years, Emitel has made sure that television and radio broadcasts can be received in all Polish homes. Apart from services for television and radio broadcasters, Emitel offers at-height infrastructure for mobile operators, designs and installs modern wireless communication systems, participates in the development of smart cities and gets involved in the preparation for the construction of 5G network in Poland.